Advertisement guidelines

Centre tightens norms for celebrity endorsers; makes ‘material connection’ disclosure must

The Central government has tightened norms for endorsers, including celebrities and sports persons, as they are now required to make material connection disclosure and due diligence while endorsing in advertisements. 

Jun 11, 2022, 16:00 PM IST

Layer'r Shot controversial ads row: ASCI releases guidelines on harmful gender stereotypes

ASCI has issued guidelines on "harmful gender stereotypes", making it mandatory for advertisements to not indulge in the "sexual objectification of characters of any gender" or depict people in a sexualised and objectified way for the purposes of titillating viewers.

Jun 09, 2022, 17:02 PM IST

SC notice to Centre, BJP, six states on violation of public advertisement guidelines

AAP MLA from Burari constituency Sanjeev Jha had filed a plea in this regard.

Aug 31, 2018, 14:03 PM IST