ZEEL launches Zee5 - India's largest digital entertainment platform

Zee Entertainment Enterprises Limited has launched ZEE5 app, which is country's biggest digital entertainment platform. ZEE5 will fulfil the needs of new India. The brand was launched by Amit Goenka, CEO, ZEE International and Z5 Global. ZEEL MD and CEO Puneet Goenka said during the launch that "ZEE5 will make us stronger as a powerhouse in the field of media and entertainment".

According to Amit Goenka, CEO, ZEE International and Z5 Global, the base of this new digital platform is excellent content and advanced technology. He said that a lot of effort has gone into the making of the platform and he strongly believes that audience in India as well as abroad would like ZEE5. Several people from the film industry were part of the launch of ZEE5. Among those present were Mahima Chaudhary, Swara Bhasker and Badshah.

ZEE5 app can be downloaded from Google Play store and iOS app store. In the form of a Progressive Web App, ZEE5 is also available on www.zee5.com, Android TV and Amazon Fire TV Stick. ZEE5 also supports chromecast.

ZEE5 is the first digital entertainment platform that has voice search provision. Those who are not well versed with the digital world can simply say the name of the show of movie they want to watch and get the same.

ZEE5 is available in 12 languages - English, Hindi, Bengali, Malayalam, Tamil, Telugu, Kannada, Marathi, Odiya, Bhojpuri, Gujarati and Punjabi. The app also has voice search provision. Indian and international movies, television shows, music and lifestyle content are available on the platform.

Apart from live TV, ZEE5 has more than 90 popular television channels, consolidating a wide range of content on one platform. For Indian language content, ZEE5 is the biggest digital entertainment platform. And to give its audience a complete experience, ZEE5 has come up with a 'premium' price model. ZEE5 will provide free as well as paid premium content. The special launch offer is worth Rs 99. Those who subscribe to the pack will get full library of the content.