How to relieve an itch without scratching revealed!

London: New research has found the perfect way to get rid of an annoying itch without scratching it.

The technique, inspired by the rubber hand illusion, involves using a mirror to manipulate the perception of our own bodies by the brain and fooling people into feeling relief from an itch by scratching the wrong place.

According to New Scientist magazine, the team at University of Lubeck calculated that the fake scratch provided around a quarter of the relief from a real one.

The study proves that visual signals to the brain can override messages from the body if there is a mismatch between them.